Matching a Story to a Message

Aug 27

The Art of Relevance

Have you ever found yourself with an exceptional story to tell, but without a relevant message to connect it to?

If you have, you’re in good company; this is the problem about half of the time when we find ourselves in storytelling ruts.

Orchestrating a successful marriage between a story and a message is crucial in strategic storytelling. Maybe your story is deeply personal, but it needs to be told in the context of a human resources department. Maybe it’s a professional story that you want to share with your teenager for personal development purposes.

Here’s the good news: There is a connection between your story and the work that you’re doing, and I’ve crafted a simple way to illuminate it.

Grab a piece of paper and a pen, and join me as I discuss the uncomplicated but powerful process that will allow

Kindra Hall

Kindra Hall is a Wall Street Journal bestselling author and sought-after keynote speaker. Her three books — Stories That Stick, Choose Your Story Change Your Life, and her newest, The Story Edge — have helped leaders and individuals harness the power of storytelling in business and life.

Kindra is a sought-after keynote speaker trusted by global brands to deliver messages that inspire teams and individuals to better communicate the value of their company, their products and their individuality through strategic storytelling. She lives in Manhattan with her husband, young son and daughter.

Matching a Story to a Message

The Art of Relevance

Have you ever found yourself with an exceptional story to tell, but without a relevant message to connect it to?

Here’s the good news: There is a connection between your story and the work that you’re doing, and I’ve crafted a simple way to illuminate it.

Your Story Committee

Not Now, Soon

Back to top